A Look at Microsoft’s Search Perks

October 2nd, 2008 | Posted in web news

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Search Perks is Microsoft’s latest venture into a paid search program. It features a toolbar that rewards its users with “tickets” for every search performed. Oncethe program ends in April, users will be able to redeem their accumulated tickets for prizes. Notably, users will need to continue with the program in its entirety before redeeming their tickets.

It is important to note that the toolbar doesn’t collect personally sensitive information, but simply keeps track of the number of searches conducted. Every user is awarded 500 tickets at the point of signup and can earn up to 25 tickets per day, depending on number of total searches performed.

This is not to say that the system is easy to abuse. Microsoft would be limiting the amount of eligible searches to 250,000. The most valuable prize would be a Microsoft Xbox controller so don’t sign up because you expect to receive a big screen TV.

And the pesky rules? Participants must be located in the US and sign up by January 1st. Also keep in mind that you have to use Internet Explorer 6 or higher.

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