Twitter Aims To Monetize

We all knew that sooner or later (and it seems to be later in this case) that the growing microblogging platform Twitter would look to expand their service in a way that would bring them revenue. It may have taken the folks at Twitter a little longer than most companies, but it seems as though they are about to begin serious monetization efforts. The Wall Street journal is reporting that Twitter is developing a paid account option that will be marketed to their more serious users, including users that market their business through the service.

The real question is what additional features will paid accounts offer in order to entice users? While details are not confirmed, it is believed that paid Twitter accounts would provide services targetted toward business users, such as allowing them to verify representatives. They would also have access to advanced tracking tools in order to see what folks are saying about them, with the goal of making the most out of their Twitter activities.

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